December, 2017 | Biz Info

Monthly Archives: December 2017

Dawn of a New Year – 2018

2017 is coming to an end by the stroke of midnight tonight. It will be the dawn of a new year in 2018 with the zodiac sign of the Dog. Goodbye cockeral. It is my zodiac sign and I shall be 48 soon. I hope 2018 will bring better and more opportunities for me like social life, travels, and work. I just came back from New Zealand having been to Christchurch, Auckland and Dunedin. Also went to see the Hobbit holes and a man-made erected tree at New Zealand where the movie, ‘Lord of the Rings’ was shot.

I saw glow worms in dark caves with stalagtites and stalagmites sitting on a boat. Bought many fridge magnets for souvenirs, 3 pieces of alpaca fur and gifting one to my parents with free chocolates from Cadbury factory that will soon close down and the sky tower.

I still haven’t fully unpacked yet and need to claim insurance for crushed Santa Barbara luggage bag upon arrival in Singapore and it was plastic wrapped to Christchurch. Thank goodness, all my things were intact. I had to pay additional NZ170 for a bigger luggage to contain all my things at the airport.

Anyway, Happy New Year 2018 to everyone!

Jumanji: Welcome to the Jungle – 2017 Movie

In 1996, in Brantford, New Hampshire, teenager Alex Vreeke receives the Jumanji board game, found by his father on a beach. When Alex dismisses it, the game transforms into a video game cartridge. When he plays it, he is sucked into the game.

Twenty years later, four students in Brantford High School are placed in detention together: Spencer Gilpin, who is writing essays for his former friend, Anthony “Fridge” Johnson (who is also in detention), and Bethany Walker and Martha Kaply have both disrespected their respective teachers during class. Assigned to clear out the school’s basement, the four find Jumanji, now a five-player action-adventure console game. With one of the playable characters (video game avatars) inaccessible, the teens select the others, and are sucked into the game.

They find themselves in a jungle, each now in the forms of their game avatars. Spencer is a tough, muscular explorer named Dr. Smolder Bravestone, Fridge is a short zoologist named Franklin “Mouse” Finbar (whom he had selected upon misreading the name as “Moose”), Martha is a gorgeous commando and martial art expert named Ruby Roundhouse, and Bethany is an overweight, male cartographer named Professor Sheldon “Shelly” Oberon. They soon realize that they are in a video game, and each have three lives. If they lose all three, they will actually die. Each of their avatars also comes with special skills and weaknesses.

They learn from Nigel, an NPC, that the big-game hunter, Van Pelt, wants to obtain a jewel, the “Jaguar’s Eye”, allowing him to manipulate Jumanji’s animals. To escape the game, the players must return it to an enormous jaguar statue and call out “Jumanji”. Along the way, the group begins to lose lives through various means. The group start working together to obtain a clue from a snake but are captured by Van Pelt’s men. They are rescued by Alex, the fifth player, whose avatar is a pilot named Jefferson “Seaplane” McDonough. Recuperating in a treehouse built by previous player Alan Parrish, Alex learns that he has been in the game for twenty years. They commandeer a helicopter and fly for the jaguar statue to return the jewel.

Arriving at the statue, the players find themselves facing Van Pelt’s forces and jaguar guards. Using their resources and teamwork, the players distract the villains while Spencer returns the jewel to the statue and cries out “Jumanji!” The game ends, disintegrating Van Pelt, and the teens reverted to their former selves and returned to the real world, but discover that Alex did not come with them. On their way home, they reveal that the Vreeke household – once abandoned with Alex’s disappearance – has been restored. An adult Alex appears; he emerged in 1996, and history was changed. He is now married, and named his newborn daughter after Bethany in gratitude of saving his life before leaving Jumanji.

Spencer and Fridge reconcile, Bethany becomes a better person and makes plans to go backpacking, Martha starts dating Spencer, and the teens are now friends after their experiences in the game. The four hear Jumanji’s drumbeats, but they take the game behind the school, and seemingly destroy it with the bowling ball they found in detention.

Merry Christmas 2017

Christmas Tree at Penang Times Square

I would like to take this opportunity to wish my readers a very Merry Christmas! Now is the season of greetings and cheer. Many malls have put up decorative Christmas trees with tinsels, baubles, wrapped gifts and the Star of Bethlehem. I shall be going overseas for holidays from 14th onwards and back after Christmas or rather boxing day on the 26th of December. Boxing day is called as such and refers to opening of presents and wrapped gifts. In the meantime, there will be no updates during this period from 14th – 26th December 2017.

Can you find me in the picture above? It is near my dwelling place at Times Square and on the left side is The Wave still under construction. This awesome mesmerising Christmas tree was set up near Penang Times Square and is one of the better decorated ones in Penang, besides Queensbay Mall where the magic of Christmas comes alive!

Got a $50 Fay Khoo Award Voucher

Got a $50 Fay Khoo Award Voucher

I just came back from KL, stopped for a rest in Tapah and returned home to open the letter box. Inside were 2 envelopes. One of them was a bill and the other was the above: a $50 voucher from my writing submission for the Fay Khoo Award. Even though I did not win, I am glad to receive the $50 voucher for Ben’s food, valid till September 2018 for being one of the first 25 submissions.

You can read the 3 winners’ entries here >> The Fay Khoo Award Winners with Renie Leng being the overall winner, flanked by 2 others.

You can even chat with her for some tips on writing and the samples uploaded give me some ideas of how to write and the style of writing. They are all closely related with very good vocabulary and able to string words into pearls of diction. The average words written were about 1290 words, just nice and not too wordy for the award.

Thanks to The Fay Khoo Award organisers for presenting me with a $50 voucher for Ben’s restaurant valid till next year.

Content Marketing Trends in 2018

What’s content marketing going to look like next year? What should you invest your money, time, and resources in?

Adsy gives you the answers to these questions and presents the most probable spheres of marketers’ interest for 2018.

Think of ways to include the trending tendencies in your content strategy for the next year – be one step ahead of your competitors.

Above is the infographic from Adsy that is self explanatory. The image is well done, graphics superb and informative, most of all. Oh, by the way, just took a 4-hour nap before updating this blog of mine as I shall be busy with the stock market, writing academic articles that take up too much time at times due to tricks put in by some lecturers to test the students that can make them go haywire and flustered, plus a host of other work. Enjoy reading the infographics as much as I love the attractive colours.

Coco Trailer 2017

Family matriarch Imelda Rivera was the wife of a musician who left her and her daughter Coco to pursue a career in music. She banned music in the family and turned to shoemaking, which became the family business. Her great-great-grandson, 12-year-old Miguel, now lives with the elderly Coco and their family in a small Mexican village. He secretly dreams of becoming a musician like Ernesto de la Cruz, a popular film/singing star of Imelda’s generation. One day, Miguel damages the photo of Imelda at the center of the family ofrenda and removes it, discovering that her husband (whose face is ripped out) was holding Ernesto’s famous guitar. Later, when Miguel attempts to enter a talent show for the Day of the Dead, his grandmother Elena destroys his guitar.

Concluding that he is Ernesto’s great-great-grandson, Miguel enters his tomb and steals his guitar to use in the show. When he strums it, he becomes invisible to everyone in the village plaza, but can see and be seen by his Xoloitzcuintli dog Dante and his skeletal dead relatives who are visiting from the Land of the Dead for the holiday. Taking him there, they find that Imelda is unable to cross over as her photo has been removed from the ofrenda. Miguel must return to the Land of the Living before sunrise, or he will become one of the dead; to do so, he must receive a blessing from his family that can undo the curse placed upon him by stealing Ernesto’s guitar. Imelda offers Miguel a blessing on the condition that he abandon his musical pursuits, and unwilling to accept Imelda’s conditions, Miguel seeks Ernesto’s blessing instead.

Miguel encounters Héctor, a down-on-his-luck skeleton who once played with Ernesto and offers to help Miguel reach him. In return, Héctor asks Miguel to take his photo back to the Land of the Living so he can visit his daughter before she forgets him and he disappears completely. Héctor attempts to return Miguel to his relatives, but Miguel escapes and infiltrates Ernesto’s mansion, learning along the way that an old friendship between the two had soured before Héctor’s death. Ernesto welcomes Miguel as his descendant, but Héctor confronts them, imploring Miguel to take his photo. Héctor realizes the truth about his death: Ernesto poisoned him and stole the songs he had written, passing them off as his own to become famous. Ernesto steals Héctor’s photo and has him and Miguel thrown into a cenote pit.

Miguel realizes that Héctor is, in truth, his great-great-grandfather and that Coco is his daughter, the only living person who still remembers him. With the help of Dante – revealed to be an alebrije – the dead Riveras find and rescue them. Miguel explains that Héctor’s death was the result of his decision to return home to her and Coco, and Imelda and Héctor reconcile. They infiltrate Ernesto’s sunrise concert to retrieve Héctor’s photo from Ernesto and reveal him as a fraud to the crowd. Ernesto is crushed by a falling bell, mimicking his actual death, but the photo is destroyed once it reaches the water.

As the sun rises, Héctor is in danger of being forgotten and disappearing. Imelda blesses Miguel without conditions so he can return to the Land of the Living, where he plays a song for Coco that Héctor wrote for her during her childhood. The song sparks her memory of Héctor and revitalizes her, and she gives Miguel the torn-out piece of the photo from the ofrenda, which shows Héctor’s face. Elena reconciles with Miguel, accepting both him and music back into the family.

One year later, Miguel proudly presents the family ofrenda – featuring a photo of the now deceased Coco – to his new baby sister. Letters saved by Coco contain proof that Ernesto stole Héctor’s music; as a result, Ernesto’s legacy is destroyed and the public forgets him and honors Héctor in his place. In the Land of the Dead, Héctor and Imelda join Coco for a visit to the living Riveras as Miguel sings and plays for his relatives, both dead and living.

King Kong Digital Marketing

Marketing is the lifeblood of every business. We all know that investment in marketing such as King Kong Digital Marketing brings results like more visitors and this will convert to high chances of more sales. Should you be doing e-commerce or have an online presence of a website offering services, then you should not neglect marketing as part of the process and budget to build your business.

Ideally, 1/3 should be spent on building a website, another 1/3 on marketing or advertising and last 1/3 on website maintenance. Sabri Suby, founder of digital marketing agency King Kong, is on track to double last year’s $5 million revenue figure to $10 million this year. This is only possible via the internet where there is no limit to your income with billions of users using it daily.

Once a sales funnel is established the team directs traffic into the funnel from sources such as Google, YouTube ads or even radio campaigns, directing as many qualified people into the funnel. Hence, this is something which is food for thought that you might consider.

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