7 SEO Techniques to Improve the Performance of Your Local Business Website

7 SEO Techniques to Improve the Performance of Your Local Business Website

We’ve heard a lot about the #ShopLocal movement in the last year (has it been a year since we initially got into COVID-19 mode?!). People were primarily focused on buying gifts from inside the community during the holidays to support small businesses. Are we looking for the best black hat forum? Visit our website for more information.

According to the Retail Council of Canada (RCC), 90 percent of Canadians want to shop locally during the 2020 holiday season, with 83 percent preferring to buy things made in Canada.

Now that the holiday season has passed, it’s time for small business owners to look ahead and consider how they can continue to promote themselves locally in 2021.

If you own a store or provide a service in a certain geographic location, it’s critical to concentrate your marketing efforts on attracting local internet traffic.

There are a few things you can do to boost your visibility and reach your target audience, fortunately. Here’s how to rank locally in 2021 to assist you to achieve your goals:

1. Make a list of the regions you want to focus on first.

If you live in the Lower Mainland of British Columbia, for example, you might want to include keywords like “Langley,” “Abbotsford,” “Surrey,” and so on in your website content.

Your city, the nearest major metropolitan region, and your province should all be included. Start coming up with long-tail keyword phrases for each of these now. Let’s use “interior design” as an example. You might also target “Surrey interior design” and “BC interior designers” instead of simply one keyword phrase.

2. Create a separate web page or blog post for each local keyword phrase.

Now that you’ve compiled your keyword list, it’s time to get writing!

Sprinkle keywords and geographic areas throughout your website material to ensure that search engines keep you top of mind in their search results. It’s important not to jam keywords into your material.

3. Create and publish new local material on a regular basis.

Adding new content to a website, particularly in the form of a value-added blog post, is critical for any website.

It makes what you’re saying even more useful when you develop new location-based material with your keywords, whether it’s a news release about something you’re doing in the neighbourhood or a review of a new local service.

4. Type your company’s address in the footer of your webpage.

Don’t forget to put your address on your site if you’re wondering how to rank locally. This not only serves as a signal to Google that you are a local business, but it also serves as a visual cue to your website visitors that they have arrived at the appropriate location.

Even better, include a dynamic Google Map to assist customers in finding your place, as well as photographs of your area to increase confidence and authenticity.

READ: 2021 SEO Trends: Your Ultimate Guide

I understand that 2020 will be a demanding and challenging year. Many small business owners have had to reduce their budgets and are now unsure of how best to spend their money in the future.

Customer behavior shifted as well. In their study of consumer behavior during the pandemic, McKinsey & Company coined the term “homebody economy.” “Most want to leave home to buy for basics but maintain limited engagement in shared services,” they explained.

Here’s what this shift in behavior means for SEO trends in 2021.

Visit our website to learn more.

5. Take use of Google My Business.

Small business owners can use Google My Business to help them stand out in search results. Every day, nearly five billion queries are done through Google, whether through a search result or a maps inquiry.

That means a significant number of people will be able to find your goods or service quickly and effortlessly. It’s not only an accessible approach to improve your website’s visibility, but it’s also a free way to optimize it for local search.

6. Take and share photos of your surroundings.

When it comes to optimizing your website for local search, think beyond the content. Take images of your company to show off what you have to offer, and post real photos rather than stock photos.

Make it a point to photograph your company doing things in the community. Then, when you upload these images to your website or blog, give them file names that include your local keyword phrases.

Why? Because all of the photos on your website have file names and alt tags that are localized keyword phrases.

So, if someone searches for “best interior designer in Surrey” in Google Photo Search, if you have a photo with that file name, your image will appear first.

7. Make use of the influence of review sites.

Create free business accounts with major review sites such as Yelp, Google, Yellow Pages, Insider Pages, Angie’s List, and others, and encourage your customers and regulars to provide reviews.

It’s critical to work on off-site strategies to increase results as you optimize your website for local search—but that’s a topic for another day! Contact us if you’re not sure how to rank locally utilizing off-site approaches. Feel free to visit our SEO Forum for more information.

Begin by reviewing your website and following these SEO guidelines, and you’ll be well on your way to gaining more devoted clients in 2021 and beyond!

How to Improve Conversion Rates on Your Shopify or Woo Commerce Store

So today guys, we’re going to talk about how to increase your conversion rates in your Shopify or Woocommerce store. We’re going to focus on improving conversion rates on your product page, so we’re not going to talk about how to optimize the funnel in the checkout stage or the cart page. We’re just going to focus on improving your product page, which elements you should use in order to improve your conversion and how to structure the product page correctly so you get the best conversion rates possible.

So this video is going to be all about how to increase conversion rates in your store it’s going to have two parts.
The first part we’re going to talk about what is conversion rate, where can you see your conversion rates? A few tips regarding how to analyze your conversion rates and I’m going to share with you 12 elements that promote conversion.

To Join Ecom X Factor, click HERE

In the second video, I’m going to share with you guys the page structure that we use in our Shopify and WooCommerce stores. We’ve done hundreds of split tests and this is the template that is working the best for us. I’m going to show you exactly which elements we use, where do we use them and why they are converting so well.

Before we upload any product page. I’m also going to share with you a few tricks and hacks that we use, in order to understand and get a few signals regarding if our product page is going to be good or not. So stay tuned until the end. I’m sure you’re going to get tons of value from this video. Okay, let’s start.

Conversion rates differ between pricing points. If you’re selling a product for $9.99 Your conversion rates are probably going to be higher than if you’re selling a product for $29.99 or $100. When people pay more, they do more research and the conversion rates are generally speaking going to be lower. So this is the first thing to take into account.

Because people are more likely to pay and make impulse buying, of a product that they really feel is solving a crucial problem in their lives. So let’s say a posture corrector, is probably going to sell better than a bone for pets. And the last thing I want to emphasize is that conversion rates differ between markets.

You need to split test everything you do on your store because if the conversion rates are improving and you didn’t AB test, you can’t really know what is the reason behind the improvement of the conversions. Just the fact that you assume that something would work better doesn’t mean that it will work better in the actual real life.

To Join Ecom X Factor, click HERE

The next thing is you must drive traffic to your website and learn the benchmarks. You can spend hours in Facebook groups and asking people what are their conversion rates and reading articles about conversion rates and stuff like that. But the most important thing is that you get to know the benchmarks of each niche and each market. What do I mean by this? As soon as you drive a lot of traffic for let’s say cosmetic products in your store and you get to understand that cosmetic products, the conversion rate of cosmetic products in the US market are around 3% so from
now on, you know that every time you upload a new product in the same market and in the same niche, and if the conversion rates are lower than 3% so probably something is off with this specific product page or specific offer.

So where can we see your conversion rates? You can see them in the Shopify or WooCommerce analytics dashboard. Here’s an example from one of our stores. As you can see you have here the add to cart conversion rate and sessions converted. The next place in which you can see your conversion rates are in your Google Analytics dashboard, and you guys if you haven’t connected Google analytics yet, you should do so.

It’s highly important. It’s a really powerful tool that you can use to analyze and optimize your funnel. Here’s an example from one of our stores. As you can see, I created a breakdown between desktop and mobile users. And this is very, very important because this way you can see two things. First of all, you can understand that if your performance in desktop is better, so you might as well consider targeting and creating ad sets that are desktop specific and not using only auto-placement and driving traffic only to your desktop website.

Let’s cover now the majority of the elements that you can use in order to promote conversion. So the first one is scarcity. Highlighting items that are low in stock and making people, letting people know that the stock is running out. Here’s a quick example from Amazon. Even Amazon uses these kinds of tricks. As you can see only two left in stock. This is a thing that obviously can promote conversion.

The next thing is creating a sense of urgency. Using countdown timers on your website, telling people that the limited-time promotion is ending by the end of the day or ending by the end of the weekend or ending before Christmas or whatever. Here’s a quick example from Best Buys’ website, as you can see here, they have a countdown timer, which is ending by the end of the day. The next thing is exit-intent popup.

This is not used so often in mobile versions because the popups don’t look so well in mobile, but this is something that many websites do use in their desktop versions. Just let me show you guys an example. This is the Cinderella solution, one of the best offers running in the Clickbank affiliate network these days. I’m here watching the video and as soon as I go to the ‘back button’ I get this, this is the exit-intent popup.

Normally the website is going to try for the last time to convert you and make you change your mind instead of having. So as you can see here, they’re telling me ‘hold on, don’t leave this page’. They might even offer me a promotion – 20% off or even ask me to enter my email and then they can re-market and send emails and try to convert me via email before I leave the website.

Okay. The next thing is having a lot of call to action buttons. You want to make the purchasing process as frictionless as possible for the buyer. So this means you have to have a lot of buttons, not too many, cause you don’t want to confuse them, but you have to let them the possibility to start the checkout whenever they want.

So let me show you a quick example from what Russell Brunson, the founder of ClickFunnels is doing on his website.
So you see here that the call to action is ‘yes, I want my free copy of the dotcom secrets’. Then you scroll down and suddenly You see another button ‘ship my free copy. Now I’m ready to get started’… ‘ship my free copy now, I’m ready to get started’, ‘Ship my free copy of dotcom secrets now,’

To Join Ecom X Factor, click HERE

The next thing is having social proof and testimonials. So I divide this into two. Testimonials is the first thing you must have customer reviews on your website and if you have images of customers using your product and benefiting from the main benefit of the product, obviously this is awesome. Also having video testimonials is something that can really promote the sale.

And the other thing is having social proof in a way that lets the people understand, let the customers understand that they are not alone on the website. People know this website that it’s not a shady website and this isn’t a
scam. So let’s go back to the example of Clickfunnels, As you can see here, you have many different videos and testimonials of customers.

I’ll show you another example from the Inspire Uplift website. So they have a lot of testimonials of customers. Obviously, in my opinion, it’s better to have testimonials that are detailed and really emphasize and elaborate on the use of the product, how the customer, the potential customer can benefit from using it. And on the other hand,
this is a small social proof trick that an Inspire uplift is using. They took this widget and placed it under
the add to cart section.

And this basically whenever I entered the website and I see that I and the friends of mine have liked the Facebook page of this website, this gives me the understanding and the feeling that more people know this website and it’s not a scammy website. The next element is product badging. So just using a small ribbon or even text saying that one product or one bundle or one type of product is the most popular or the best value or most recommended or anything like that can really improve the conversion rates and can make people choose this offer over another.

We tested something similar with a product of ours, and we just wrote next to one of the choices, which wasn’t the cheapest one, We wrote ‘most popular,’ and people started buying this option more just because we wrote ‘most popular,’ we did an AB test, and we saw that the use of just writing ‘most popular’ has increased the conversion rate and increased the number of people who bought that specific option.

And this was amazing and something crazy that you should keep in mind as well. So product badging is highly essential. Another thing I’m going to talk about upsells and cross-selling. Cross-selling is selling a complementary product to your customers and showing them related products that can also help them. You guys probably know this from Amazon which uses it a lot. ‘frequently bought together’ and then they are offering you to buy a specific bundle,… customers who viewed this also viewed this and they give you ideas. It also makes you feel that this website is more legit and also might improve your AOV because if people, buy for example one thing and they think that even the other product can complement and help them solve their problems. So they might buy that product as well, and this will increase your AOV.

That’s it for the first part of the video. Check out the second part of the video in which I’m going to share with you the page structure that we use for all of our product pages in our Shopify and WooCommerce stores. And I’m also going to share with you a checklist that you can use before you upload any product and launch a Facebook and Google ads.

To Join Ecom X Factor, click HERE

Translation PDF Online – Protranslate

Is It Possible to Maintain Format in Translated PDF?

It requires extra effort, expertise, and time to match the format of a translated PDF file to the original source. This type of job is best left to the hands of a multilingual desktop publishing specialist and not a translator.

There is an added step to convert PDF to a layout format that is translation-friendly. The original design will have to be created again to come up with a source language layout file prior to translating the PDF content. This is often a document in Microsoft Word although it can also be in Adobe Illustrator, Adobe InDesign or other formats. The client is informed of the authoring application which will be used for recreating the layout.

A translation service will typically use the original application which generated the PDF that will be translated. The client can choose to specify the version, platform, and application where the work is going to be done and the service will try their best to cater to these whenever possible. The extra value here is that you can get an editable source language layout if ever you have to make future updates.

A PDF can be saved as Word document straight from Adobe Acrobat yet this often creates results that are not that ideal. This adds unnecessary section, column breaks, and page in the main text flow and doesn’t often convert footers and headers properly. It makes it hard to format the document the moment it gets translated because the text will expand and contract based on the target language. Most of the time, it is cheaper to spend the time upfront ensuring that the layout is ready for translation, particularly when the PDF will have to be translated into several languages.

If you ever have any questions about translation PDF online – Protranslate will be more than happy to answer them. They will also help ensure that you will be getting quality translated documents. These quality translations can then be used for any specific purpose you have in mind.

 

Short Term Internet Hotspot Rental at TradeShowInternet.com

Can You Benefit from Short Term Internet Hotspot Rental?

If you are looking for a great trade show internet solutions or venue WiFi internet rental services, you can try 4G internet kit from Trade Show Internet. This short term internet hotspot rental offers LTE speeds and may support many devices even if depending on utilization, the exact number may change for every hotspot rental unit. Hotspot rentals are ideal companions for computers, laptops, tablets, and mobile devices.

The powerful 4G hotspot rental is an excellent WiFi solutions for your venue. Regardless if you need a solid backup in place or outdoor event, 4G hotspot is a good way to go.

But, before everything else, you might want to know the ones who will use the WiFi. In many instances, particularly in terms of trade shows, those who would want to connect to event WiFi are your guests and exhibitors. However, the focus of such events is turning profits. If you are running cost-conscious events, dedicated wireless solutions are not for you. In that case, you would want to know more about the in-house online service provider of the venue or simply depend on the cellular data networks of the attendees. This will help you keep the costs low, but keep the tensions high for dropping signal and struggling with the slow speed.

Once you have determined the ones who will use or benefit from short term internet hotspot, you have to determine your preferred range. There are times that the range may depend on the bandwidth you have chosen. If you require something that you need to improve or boost, the only thing that you should do is to tell the professionals you hired or check the other features of 4G internet kit.

The short term internet hotspot rental at TradeShowInternet.com is ideal for events or any occasions. If you want to make most of your event while keeping all of your guests satisfied and interested, internet hotspot rental is never a bad idea.

30 Days to Understanding the Bible Review and Giveaway

“Disclosure (in accordance with the FTC’s 16 CFR, Part 255: “Guides Concerning the Use of Endorsements and Testimonials in Advertising”

Many thanks to Propeller Consulting, LLC for providing this prize for the giveaway. Choice of winners and opinions are 100% my own and NOT influenced by monetary compensation. I did receive a sample of the product in exchange for this review and post. Only one entrant per mailing address, per giveaway. If you have won a prize from our sponsor Propeller /FlyBy Promotions in the last 30 days on the same blog, you are not eligible to win. Or if you have won the same prize on another blog, you are not eligible to win it again. The winner is subject to eligibility verification.”

Good morning!

Today is the 1st, a beginning of a new dawn of the year, 2019 … which I can hardly believe! Though since it has snowed several times already in central IL, it does seem that winter has already started!

Do you want to learn the Bible but don’t have a lot of time? Do you need a quick refresher on what you already know? If so, 30 Days to Understanding the Bible is for you. With just fifteen minutes a day, for one month, you’ll learn the Bible’s key people, events, and doctrines. Using a proven study plan, author Max Anders breaks down the Bible’s structure so you can learn and remember the key points of the Bible’s text quickly.

30 Days to Understanding the Bible is the straightforward, easy-to-use guide to learning that Bible that’s been recommended by Bible teachers and pastors for 30 years.


30 days to understanding the bible

Dr. Max Anders is the author of over 25 books. He has taught on the college and seminary level and is a veteran pastor. Max was also one of the original team members with Walk Thru the Bible Ministries. He provides resources and discipleship strategies at MaxAnders.com to help people grow spiritually.

If you’ve ever confused the ark of the covenant with the ark of Noah, or Jericho with Jeroboam, Max Anders’ classic book, 30 Days to Understanding the Bible, is for you. In just fifteen minutes a day, you’ll learn the Bible’s key people, events, and doctrines to get more out of God’s Word. This simple-to-use, a straightforward guide has been recommended by Bible teachers and pastors for thirty years, and now it’s available in an expanded thirtieth-anniversary edition—with the most requested topics from the original edition restored and updated for today’s readers.

You can buy the Bible here on Amazon >> or copy and paste the link http://bit.ly/30DaystoUnderstandingtheBible to your browser. Both the Kindle e-book copies and paperback copies are sold here on Amazon. If you love reading via your smartphone at night before bedtime, then you can choose the more economical Kindle version. Otherwise, if you love to carry around a paperback Bible, then the tangible copy may be your choice.


30 Days to Understanding the Bible

Features include:

  • The “Arc of Bible History” to help you visualize the Bible’s overarching themes
  • The “Story of the Bible” summarizing Genesis through Revelation in just a few pages
  • The core beliefs of the Christian faith, focusing on the teachings that have united Christians for the last 2,000 years
  • 13-week plan that provides teacher’s creative and effective tool for teaching the Bible in 30 days
  • Fan-favorite bonus content, previously removed, now restored from the original edition

There are pictures too to illustrate the Bible even clearer with easy to understand diagrams. For instance, the Appendix shows the Great Doctrines of the Bible and there are easy self-tests to examine how much you understand the Bible after reading it. If you cannot remember, fret not, just go through again and look out for the key points to answer the few test questions.

This Bible is suitable for small bible study groups where the members can discuss even further the contents of the Bible with the help of a veteran pastor, Dr. Max Anders.

And if you like to get a FREE copy, (now who doesn’t like a free Giveaway?), simply comment in this blog post and the most creative comment will get a copy, (from the continental U.S. and Canada only). Sorry, I can only give away a free copy and the winner will be notified by email. So, remember to leave your details including your address or privately email me your home address and mobile number when your email is selected.


30 Days to Understanding the Bible

The official website is https://www.thomasnelsonbibles.com/biblein30days/ or click HERE

Happy reading of the “30 Days to Understanding the Bible” to start your new year in a positive way and immerse yourself with God’s scriptures for they are life to your body – as Man shall not live by bread alone, but by every word that proceeds from the mouth of God.

Yes, meditating on God’s word prolongs our lives for they are nuggets of gold to handling tough situations like financial distress, deteriorating health, relationship problems, and more. When the hurricane comes, those people who are firmly rooted in God’s word and meditate on them are like houses built on a firm foundation; they will not be blown away like houses of straw!

Happy New Year in 2019 and Happy Reading 30 Days to Understanding the Bible! Have a good year ahead.

SEO Company in Melbourne

I was surfing the internet this morning when I came across SEO Company Melbourne, where you can click on the link to find out more information. SEO is an acronym for Search Engine Optimisation. It requires using keywords to optimise your search on the ubiquitous search engine like Google, for instance.

Most big companies use this technique of SEO to get their online presence noticed by the world wide web and billions of internet users to visit their sites daily. These include e-commerce or service website like web designing, virtual assistance, programming, coding and such.

By the way, for this particular site, Xugar, is a boutique SEO company in Melbourne servicing all businesses Australia wide. They are very transparent with what they do and ensure you understand the scope of works from the start. I guess you cannot discount the fact that you also need to spend some moolah on SEO to get visitors to your site whom might eventually turn to clients.

7 Online Marketing Strategies for Your Ecommerce Store

Cuteness in Progress Instagram respost

1. Social Media

Think managing your social media is as easy as posting content once a day? It’s not. When it comes to social media, your marketing strategy shouldn’t be to just do it. You need to come up with a plan… and one that works.

Every social platform has a specific target audience. If you’re an online fashion retailer, you probably won’t get most of your sales from LinkedIn, which serves more of a B2B (business to business) audience. Instead, you’ll focus on visual platforms like Instagram, Facebook, and Pinterest. Your best engagement will likely be on Instagram. Your best performing ads will likely come from Facebook. And you might drive a lot of traffic from Pinterest (which you can then retarget with Facebook ads).

So, once you’ve figured out which platforms are worth pursuing for your specific business, it’s time to zero in on your marketing strategies. What type of content should you post? Which tactics should you execute to increase growth? How often should you post?

2. SEO

What’s more powerful at driving traffic to a website than social media? SEO. It won’t bring you results on day one. But marketing strategies aren’t about short-term plays. It’s about planning for the future growth.

Most online retailers focus on immediate gratification when it comes to building their online stores so they’ll run Facebook ads and call it a day. But if you really want to keep your acquisition costs low, SEO is your best bet.

The thing about SEO is that it’s actually not about picking keywords for your specific niche but going a bit broader. For example, if you have a running store, you wouldn’t only focus on keywords related to running. You’d also focus on keywords related to fitness or weight loss. Why? Because SEO is about acquiring new traffic, not just sticking to your exact audience. By having content around weight loss, you can still introduce the concept of running as a potential way to lose weight. It allows you to target a broader audience who could still be interested in your products.

3. Content Marketing

One of the most popular marketing strategies right now is content marketing. It helps keep acquisition costs low. But it’s also great at “warming up” leads. What does that mean? It means not everyone will be ready to buy from you the first time they visit your website. However, your content can act as a relationship builder. The more of your content someone sees, the more familiar the potential customer becomes with your brand. Eventually, that familiarity can result in cold, hard cash. Like SEO, it’s a bit of a long-term play. But it pays off.

Content marketing serves multiple purposes beyond acquisition though. It can also educate your customers so that they can improve their performance within the niche. For example, if you run a hair extension store, you can create hair tutorial videos with your hair extensions. This will help your customers look more beautiful using your hair extensions but also keep them using your product. Eventually, when customers want to buy another style, they’ll be more likely to be from you. Why? Because content marketing improves customer retention too.

Content can come in many forms like blog posts, ebooks, videos, infographics, webinars, podcasts, polls, quizzes, templates, and more.

4. Public Relations

The realm of public relations (PR) covers everything from media coverage to branding to content marketing. PR is about maintaining a positive public image and increasing brand awareness. On the one hand, PR is about preventing and putting out fires that can harm a brand’s reputation. And on the other it’s about showcasing the good things your brand does such as corporate social responsibility.

Marketing strategies like PR should always be included in your marketing plan. The reality is your brand’s reputation can be as magical as Disney’s or it can be as tarnished as Takata’s.

5. Collaborations

Brand collaborations or partnerships can help skyrocket your business. Marketing strategies like collaboration or co-marketing allow you to elevate your business by tapping into another brand’s audience. Most view brands in similar niches as competitors but they can be allies. If two brands serve the same audience but carry different product lines, they can help each other grow by co-creating content, hosting a contest, or launching a joint product together. By leveraging another brand’s audience your marketing campaign can reach a bigger audience, making it an even greater success.

In part 8 of my case study series, I shared how another online retailer in a similar niche gave me a free shout-out on Instagram. While the post didn’t result in any sales, it did result in new followers and website visits. My online store didn’t even have 20 followers at the time and this brand had over 200,000! So collaborations don’t always need to be an even trade. This is a simple way to partner with a brand with a bigger audience without having to offer something extravagant in return.

6. Email Marketing

For many online retailers, email marketing drives the fastest immediate results in terms of webpage traffic and sales. You can build your email list by asking customers to opt into your marketing when they check out. Or you can add an opt-in form to your blog, homepage, and other popular pages of your website.

The real magic in email marketing comes from the ability to continue to remarket to your audience on an asset you have 100% ownership of. Think of social media followers as rented. Whereas, your entire email list can be moved to another email provider anytime. So you’ll always own your complete list.

What are the top marketing strategies for email?

The easiest way to increase your email marketing impact is to build a bigger email list. Apps like Spin-A-Sale can be added to your online store, gamifying the process of email list building. The tool allows customers to spin a wheel to get a discount. Customers have to enter their email to spin. But it’s also proven to result in sales as well. I personally tried it on my store and we ended up building a massive email list.

Create email funnels. An email funnel is a set of sequenced emails. A standard email newsletter might include your best-selling products. However, an email funnel might start by featuring a couple of blog posts about the niche to help customers increase brand familiarity. You might then send an email showing your best-selling products of the week to convert the sale. But you’d only send the conversion email after sending a non-sales email first. You could also build funnels for your abandoned cart emails.

Segment your email list. As your email list keeps growing, personalization and segmentation become essential. You’ll have customers who’ve ordered different products on your store. However, by personalizing your emails, you can show them products they may be interested in based on their previous browsing history. This can help make them more likely to buy your products because it’s catered to that individual customer. Apps like Customer Segment Builder can help with this.

7. Video Marketing

Picture posts just aren’t cutting it anymore, folks. Videos are one of the most important marketing strategies for 2018. Fortunately, it’s never been easier to create videos. All you need is your phone. And you could use a free video editing app from the App Store or Google Play to make easy modifications to your videos.

How you create your videos also depends on which platform you’re on. For example, on Instagram, you might use Instagram apps like Boomerang to create a short video loop. On YouTube, you’ll likely be creating widescreen videos.

by Nicole Martins Ferreira

Nicole Martins Ferreira is a content marketer at Oberlo and experienced ecommerce entrepreneur. She’s been building online stores since 2013 and sharing her secrets with Oberlo users since 2016. Follow Nicole on Twitter at @NicoleMarFer.

Review on https://www.beaconcom.sg/

I was surfing the website for some work when I came across https://www.beaconcom.sg/ which is a Singapore website that does inbound sales, lead nurturing, lead generation and lead conversion. According to its website, inbound sales are as the following:

The ABCs Of Inbound Sales

How exactly does “Inbound Sales” work? Let’s start with the ABCs – Attract, Build and Close.

Attract Visitors – Learn Lead Generation
This step is all about getting visitors to your site. Adding new leads to your sales funnel.

Build Leads – Learn Lead Conversion
Now that you have quality traffic, you need to manage them properly. Converting visitors into customers. and more.

Close Sales – Learn Lead Nurturing
Not every lead immediately turns to a sale. For this, an effective lead nurturing plan is crucial. It’s about building relationship.

With so many e-commerce sites using WooCommerce, Shopify, Easystore by Exabytes which is much cheaper, free platforms like Open Cart, etc, many would-be entrepreneurs jump onto the bandwagon without knowing what is in store for them and the huge amount of time and sacrifice it takes to build a store slowly and gradually like blogging about it, Facebook marketing which is now double its price, etc.

But with https://www.beaconcom.sg/, where you can click on the link above or copy and paste the URL into your browser, you will find that marketing and advertisement are already done for you, leaving you with more time to do the important things in your life. Hence, you cannot discount the factors of ABC of Inbound Sales and Marketing. The SEO or Search Engine Optimisation is already prepared by the professionals and all you have to do is to give this site a visit and perhaps try out their services as promised. Just my 2 cents.