How to Find Voice-Over Artist for Business. September 6, 2018 bizadmin Having a Caucasian accent voice-over or even Asian sounding voice-over for your website or Powerpoint presentation is important and makes a good first impression. Just check out Voquent – Hire voice actor online by clicking on the link given to find out more information. The site has a systematic knowledge of speech and categories. You can even select project type like animation, internet voice and such plus also the audience country that you are targeting such as from the list of countries around the world. Impress upon your audience with voice-over agency and with studio partners worldwide. Based in London, this is a professionally done site and service that you cannot ignore should you be in the presentation business either online or offline as in Powerpoint presentations. It also helps a lot too should you be down with a sore throat and your voice sounds hoarse. This is especially helpful if you are doing a sponsored video on Facebook, YouTube, or Instagram. Even in flight announcements can also be targetted for flights of any countries. I see a growing demand in this very niche area of voice-over artist for business where you can select your very own voice actor or actress online. The voice over can also be used for video games and audiobooks other than business presentations like Powerpoint. The price list will differ in pounds according to the length of recording and file size in audio format. Moreover, voice over can also be used for telephone messages and IVR projects, where IVR is an acronym for Interactive voice response which is a technology that allows a computer to interact with humans through the use of voice and input via a keypad. This is especially useful like calling up your credit card centre for the various inputs to different departments like loss of card, banking facilities, disputes, new customers, and such. Furthermore, a negotiable additional fee paid to the voice actor for commercial work can be worked out. The price list is given for different needs and technologies in the website above. Also, if one is overwhelmed with too much voice-over work, you can always contract out the work to Voquent, leaving you with peace of mind and time to do the things that you love and for more important kinds of stuff for business or work. Look at it this way: it is a win-win co-operation for both client and professional voice over talents to do the job for you in a timely manner, in case you are short of time with so many kinds of stuff to complete in your office. Finally, simply check out the link above and see for yourself if this is what you may need now or in the near future and bookmark it.
7 Online Marketing Strategies for Your Ecommerce Store September 6, 2018 bizadmin 1. Social Media Think managing your social media is as easy as posting content once a day? It’s not. When it comes to social media, your marketing strategy shouldn’t be to just do it. You need to come up with a plan… and one that works. Every social platform has a specific target audience. If you’re an online fashion retailer, you probably won’t get most of your sales from LinkedIn, which serves more of a B2B (business to business) audience. Instead, you’ll focus on visual platforms like Instagram, Facebook, and Pinterest. Your best engagement will likely be on Instagram. Your best performing ads will likely come from Facebook. And you might drive a lot of traffic from Pinterest (which you can then retarget with Facebook ads). So, once you’ve figured out which platforms are worth pursuing for your specific business, it’s time to zero in on your marketing strategies. What type of content should you post? Which tactics should you execute to increase growth? How often should you post? 2. SEO What’s more powerful at driving traffic to a website than social media? SEO. It won’t bring you results on day one. But marketing strategies aren’t about short-term plays. It’s about planning for the future growth. Most online retailers focus on immediate gratification when it comes to building their online stores so they’ll run Facebook ads and call it a day. But if you really want to keep your acquisition costs low, SEO is your best bet. The thing about SEO is that it’s actually not about picking keywords for your specific niche but going a bit broader. For example, if you have a running store, you wouldn’t only focus on keywords related to running. You’d also focus on keywords related to fitness or weight loss. Why? Because SEO is about acquiring new traffic, not just sticking to your exact audience. By having content around weight loss, you can still introduce the concept of running as a potential way to lose weight. It allows you to target a broader audience who could still be interested in your products. 3. Content Marketing One of the most popular marketing strategies right now is content marketing. It helps keep acquisition costs low. But it’s also great at “warming up” leads. What does that mean? It means not everyone will be ready to buy from you the first time they visit your website. However, your content can act as a relationship builder. The more of your content someone sees, the more familiar the potential customer becomes with your brand. Eventually, that familiarity can result in cold, hard cash. Like SEO, it’s a bit of a long-term play. But it pays off. Content marketing serves multiple purposes beyond acquisition though. It can also educate your customers so that they can improve their performance within the niche. For example, if you run a hair extension store, you can create hair tutorial videos with your hair extensions. This will help your customers look more beautiful using your hair extensions but also keep them using your product. Eventually, when customers want to buy another style, they’ll be more likely to be from you. Why? Because content marketing improves customer retention too. Content can come in many forms like blog posts, ebooks, videos, infographics, webinars, podcasts, polls, quizzes, templates, and more. 4. Public Relations The realm of public relations (PR) covers everything from media coverage to branding to content marketing. PR is about maintaining a positive public image and increasing brand awareness. On the one hand, PR is about preventing and putting out fires that can harm a brand’s reputation. And on the other it’s about showcasing the good things your brand does such as corporate social responsibility. Marketing strategies like PR should always be included in your marketing plan. The reality is your brand’s reputation can be as magical as Disney’s or it can be as tarnished as Takata’s. 5. Collaborations Brand collaborations or partnerships can help skyrocket your business. Marketing strategies like collaboration or co-marketing allow you to elevate your business by tapping into another brand’s audience. Most view brands in similar niches as competitors but they can be allies. If two brands serve the same audience but carry different product lines, they can help each other grow by co-creating content, hosting a contest, or launching a joint product together. By leveraging another brand’s audience your marketing campaign can reach a bigger audience, making it an even greater success. In part 8 of my case study series, I shared how another online retailer in a similar niche gave me a free shout-out on Instagram. While the post didn’t result in any sales, it did result in new followers and website visits. My online store didn’t even have 20 followers at the time and this brand had over 200,000! So collaborations don’t always need to be an even trade. This is a simple way to partner with a brand with a bigger audience without having to offer something extravagant in return. 6. Email Marketing For many online retailers, email marketing drives the fastest immediate results in terms of webpage traffic and sales. You can build your email list by asking customers to opt into your marketing when they check out. Or you can add an opt-in form to your blog, homepage, and other popular pages of your website. The real magic in email marketing comes from the ability to continue to remarket to your audience on an asset you have 100% ownership of. Think of social media followers as rented. Whereas, your entire email list can be moved to another email provider anytime. So you’ll always own your complete list. What are the top marketing strategies for email? The easiest way to increase your email marketing impact is to build a bigger email list. Apps like Spin-A-Sale can be added to your online store, gamifying the process of email list building. The tool allows customers to spin a wheel to get a discount. Customers have to enter their email to spin. But it’s also proven to result in sales as well. I personally tried it on my store and we ended up building a massive email list. Create email funnels. An email funnel is a set of sequenced emails. A standard email newsletter might include your best-selling products. However, an email funnel might start by featuring a couple of blog posts about the niche to help customers increase brand familiarity. You might then send an email showing your best-selling products of the week to convert the sale. But you’d only send the conversion email after sending a non-sales email first. You could also build funnels for your abandoned cart emails. Segment your email list. As your email list keeps growing, personalization and segmentation become essential. You’ll have customers who’ve ordered different products on your store. However, by personalizing your emails, you can show them products they may be interested in based on their previous browsing history. This can help make them more likely to buy your products because it’s catered to that individual customer. Apps like Customer Segment Builder can help with this. 7. Video Marketing Picture posts just aren’t cutting it anymore, folks. Videos are one of the most important marketing strategies for 2018. Fortunately, it’s never been easier to create videos. All you need is your phone. And you could use a free video editing app from the App Store or Google Play to make easy modifications to your videos. How you create your videos also depends on which platform you’re on. For example, on Instagram, you might use Instagram apps like Boomerang to create a short video loop. On YouTube, you’ll likely be creating widescreen videos. by Nicole Martins Ferreira Nicole Martins Ferreira is a content marketer at Oberlo and experienced ecommerce entrepreneur. She’s been building online stores since 2013 and sharing her secrets with Oberlo users since 2016. Follow Nicole on Twitter at @NicoleMarFer.
Make Money Online September 2, 2018 bizadmin There are many ways to make money online. Other than blogging, one can write articles or do student assignments and pass tests. You can also enrol in Upwork or Freelancer, pass tests in your area of expertise, and start earning while trying to maintain a 5-star rating for best results. Then, there’s also Fiverr, Fourr, etc and micro jobs to complete in a timely manner. If you have things that you don’t need anymore, you can also sell second-hand pieces of stuff online via eBay and Mudah. The list is endless. You can also create info products and sell through Clickbank by paying USD 50 for the payment gateway to accept credit cards. There are more than 1 million freelancers in Malaysia who are working from home, being self-employed and freelancing in the comforts of home. There is no shortcut to success, but if you can find a mentor, then it can speed up the process to make money online in a matter of months or years. There are also free forums to check out for jobs advertised online and I have had some measure of success in this area.
Forty Ways to Stay Creative August 29, 2018 bizadmin The infographic above speaks volumes about staying creative. One of them is to create an inspiration board. Also, get outdoors more often for a change of environment. Socialise and keep up with friends. Not just any friends who keep borrowing cash or always in debt or use you. But friends that motivate you to do even better and like-minded. Those that nurture and not cheat on you. Those that teach unconditionally and not mess up or confuse you. So, be careful who you choose to be in your circle of friends. Moreover, learn new skill daily or read books. You would be lucky to have a mentor who is willing to spend time with you. If not, buy books and learn through self-discovery. Collaborate with others who have an honest heart and with good intentions. Not the other way around. More importantly, meditate and pray; for the prayer of a righteous man availeth much. God can send you the right person at the right time to be there for you and kick out the useless ones. This is the privilege as a child of the Christian God. Declutter your workspace and write stuff down to keep notes. Listen to music and watch films. Go to the theatre, museum, take naps and listen to motivational speeches. Have sex and stop comparing yourself to others. Question things and turn off distractions like the tv, etc. Finally, let go of fear and be curious. Hence, this sums up almost everything here in the infographic that is carefully curated from the internet.
Infographics – The Benefits of their use Online August 12, 2018 bizadmin A picture is worth a thousand words; therefore infographics are useful tools to convey a message across to the audience in a jiffy. From the above, 43% of presenters who use visual aids are more effective in persuading their audience to take a desired course of action. 90% of information transmitted to the brain is visual. 40% of people respond better to visual presentation than text. It is much easier to show a circle than describe it. 79% of users scan any new page they come across. Only 16% read word-by-word. Majority of social network sites rely on image posts. Infographics may be shared in an instant. Also, loading is no problem. Infographics can be loaded on any device instantly. Use of infographics causes a growth of site traffic by 12% on average. Therefore infographics creator like piktochart, a local company started by a lady graphics designer became a tool most companies use worldwide. So, there you have it. Summary of the above infographics that you can double click to see the text on a larger image that fills up the screen.
40 Popular Influencer Marketing Platforms: Sorted by Cost August 7, 2018 bizadmin These days, people are Googling the term “influencer marketing” about 6x more than they did three years ago. Influencer marketing is a hot topic for marketers in 2018 – and for good reason. Consumers (in particular Millennials and Generation Z) are getting better at tuning out advertisements (at a somewhat alarming rate, if you’re an advertiser). At the same time, influencers are on the rise – and people listen to what they have to say. 40% of consumers say they have purchased an item after seeing an influencer use it on Twitter, Vine, YouTube, or Instagram, and teens’ emotional attachment to YouTube stars is 7x greater than that for traditional celebrities like Seth Rogen or Jennifer Lawrence. Not surprisingly, 73% of marketers say they are allocating part of their budget towards influencer marketing. This bears out in conversations we have with the e-commerce brands in our network – virtually every brand we talk to is highly interested in influencer marketing. Most, however, know little about it or don’t have time to devote to it. Many who have tried it find it resource-intensive and difficult to measure success and some have encountered problems with fake influencers with inflated statistics. The bottom line: marketers need help in getting a positive ROI in their influencer marketing campaigns. The rise of the influencer marketing platforms While marketing with influencers can be effective, it is also hard to do. Running a campaign with dozens or hundreds of influencers takes a lot of work, and traditional metrics like ROI and EMV (earned media value) are hard to come by. That’s not to mention the challenge of dealing with the many diverging personalities, preferences, and business priorities involved with the numerous influencers a brand needs to work within parallel. To help brands through this, the cottage industry of influencer marketing platforms has been born and is now thriving. In fact, the number of startups in this space is exploding, with 40 mature and viable platforms competing in the marketplace based on our latest count. The challenge for many brands now is in deciding which influencer marketing platform is right for their needs. To help clarify this dynamic and evolving space, we did a deep-dive and explored this new world of influencer marketing platforms and compiled our findings here in this report. Broadly speaking, influencer marketing platforms fall into four categories: Single-platform marketplaces focus on single sites like YouTube These pure-play platforms focus on one social network (predominantly YouTube), connecting brands with influencers on that platform. They mostly serve as a marketplace and directory of top influencers that brands can use to find the right influencers, and these services usually act as an intermediary to aid communication and facilitate payments. These are great for smaller brands with a specific product or message to promote. Discovery tools help you find influencers These platforms focus on providing very robust search, filtering, and matching capabilities so that brands can scour the entire universe of influencers across all platforms to identify the ones that are the best candidates to help them promote their message. Most of these companies focus on data analytics to machine learning to crunch through millions of profiles to enable powerful search capabilities. These work well for brands with existing resources to contact influencers and manage campaigns, and just need a powerful way to find the right influencers. Software-as-a-Service (SaaS) tools focus on providing feature-rich software These SaaS players are not marketplaces, in that they do not maintain relationships with influencers themselves, rather they provide software that enables brands to better manage their outreach themselves. These companies combine influencer discovery tools with relationship management features (CRM), aiding in the back-and-forth communication required in managing influencer campaigns, and some offer rich campaign analytics as well. SaaS platforms are great for larger brands who are already working with influencers, but who want software to accelerate and expand their current efforts. Full-service influencer marketing platforms help with the entire process Full-service influencer marketing platforms combine a SaaS platform with an influencer marketplace, so not only do they provide software to manage the entire influencer management process, they develop relationships with influencers and aid brands in connecting with them. These work well for brands who are serious about running large-scale influencer campaigns, but who lack the dedicated resources to do this. A quick list of the leading influencer marketing platforms We analyzed and did deep dives into 40 platforms below, categorized first by the budget they appeal to (small or large), and then the four major segments. Platform-specific influencer marketplaces Ifluenz (starts at $15/campaign) – Links marketers and Instagram influencers in many different verticals for product placement Shoutcart (price depends on influencer’s fee) – Simple place to buy Instagram shout outs Tribe Group (price depends on influencer’s fee) – Influencers bring completed content to marketers running campaigns Octoly (pricing not listed) – Similar to Famebit, focuses on non-paid reviews only. Handles shipping of product samples for brands. Influenster (pricing not listed) – Hands-off marketplace for health & beauty brands to send the product out for review Famebit (price depends on influencer’s fee) – Leading YouTube marketplace (now owned by Google!) Influencer discovery platforms Heepsy (starts at $29/mo) – An affordable Instagram search tool with a focus on international influencers BuzzSumo (starts at $70/mo) – Search over 1 million pieces of content to find relevant influencers, and find Twitter influencers by niche Ninja Outreach (starts at $75/mo) – 8 million searchable social profiles and bloggers, quick & easy outreach features Keyhole (starts at $179/mo) – Discover influencers based on hashtags and keywords, has strong all-around analytics Klear (starts at $250/mo) – 500 million searchable social profiles, starting at $250/month HYPR (starts at ~$500/mo) – 10 million searchable social profiles, targeting small to medium businesses Onalytica (starts at $550/mo) – 150,000 influencers to pick from, rich influencer analytics and ability to track relationships and conversations NeoReach (starts at ~$4,166/mo) – 3 million searchable social profiles, much deeper data analytics, targeting large enterprise customers Full-service influencer marketing platforms IZEA (starts at $1/mo) – 250,000 opt-in creators, lots of features to help brands with many types of influencer marketing campaigns Tomoson (starts at $49/mo) – 50,000 opt-in influencers, full-service platform which caters to smaller clients Open Influence (starts at $50/mo) – 465,000 opt-in influencers, cutting edge AI search capabilities Intellifluence (starts at $99/month) – Browse through over 15,000 micro-influencers, ideal for small businesses just getting started with influencer marketing Scrunch (starts at $99/mo) – One of the largest influencer databases, with more than 20 million active profiles of all sizes in almost 25 topic areas Webfluential (starts at $100/mo) – 15,000 opt-in influencers reviewed by the platform’s staff, AI matches up brands with influencers Influicity (starts at $199/mo) – Plan & manage campaigns with over 10 million opt-in influencers, offers a free version for newbies Buzzoole (minimum €500/campaign) – 265,238 influencers from 176 countries, focused on content Hypetap (minimum $1,000 AUD/campaign) – 1,240 invite-only, heavily curated influencers, full service platform TapInfluence (starts at $1,999/mo) – 50,000 opt-in creators, one of the most established and full-featured influencer marketing platforms The Cirqle (minimum $10,000/campaign) – 10,000 opt-in lifestyle influencers, full service with strong Saas platform Grapevine Logic (price depends on influencer’s fee) – 130,000 YouTube and Instagram influencers specializing in 5 big niches, end-to-end platform with robust analytics Dealspotr (price depends on influencer’s fee) – 2,500 opt-in creators. The lower-cost platform that focuses on conversion tracking and ROI. Linqia (performance-based payment)- 100,000 opt-in influencers, specializing in small to mid-size influencers Whalar (depends on campaign) – Opt-in roster of influencers, provides matchmaking based on content, content quality driven Popular Pays (pricing not listed)- Hyper-curated database of 8,000 Instagram micro-influencers, popular with big-name brands BrandBacker (pricing not listed) – 20,000 opt-in influencers, full-service influencer marketing platform with lots of live support to help brands manage their campaigns Mavrck (pricing not listed) – 10.6 million micro-influencers, uses a site plug-in to identify influencers among your customers Influencer marketing SaaS platforms Zoomph (starts at $12.75/mo) – for those already running campaigns, this full-service platform will identify influencers in your audience BuzzStream (starts at $24/mo) – Search influencer profiles by keyword & get stats on each profile, good for any size business as a discovery tool PitchBox (offers custom plan model) – Automates outreach and CRM with bloggers pulled from the web, well-rounded app that excels at email management Upfluence (starts at ~$950/mo) – Search engine with access to over 1 million international influencers, great for list building Traackr (starts at ~$4,166/mo) – Huge searchable database of social profiles with deep data analytics, plus rich CRM features. Targets larger enterprise customers. GroupHigh (starts at ~$8,000/mo) – Data-centric platform with over 16 million influencers and bloggers, targets companies with large budgets Julius (pricing not listed) – Searchable database of 100,000 human-vetted influencers, the only platform to support Twitch Revfluence (pricing not listed) – 500,000 searchable profiles, plus they make contact information available. Targets mid-size business. – by Michael Quoc
6 Things Successful People Do before Bed June 17, 2018 bizadmin This infographic from Pinterest highlights the 6 things successful people do before bed. First of all, a good night’s sleep equals a productive following day. There are certain bedtime habits you can adopt to help you on the road to success. To inspire you, let’s look at successful people’s bedtimes and before bed habits. First of all, Bill Gates sleeps 7 hours a day, Richard Branson sleeps 5 hours, Ellen deGeneres 8 hours and our favourite President Donald Trump, a mere 3 hours (Disclaimer: we do not recommend you try this at home). 1) For Bill Gates, the first thing before bed is he reads a book for 6 minutes, which reduces stress by 68%. 2) Billionaire Oprah Winfrey meditates twice a day, one before bed and the other during the day. She even released her own meditation app. Just go to Apple iTunes to download it. (I’m not sure if this is a free app or otherwise). 3) Arianna Huffington, of the famous Huffington posts, is an advocate for a pre-bedtime bath, filled with Epsom salt and lavendar oil to destress. Accordingly, these are the best sleep inducing bath ingredients. 4) Gwyneth Paltrow recommends a head or foot massage by recruiting your partner or get a trusty massage pillow that is battery operated. 5) Mariah Carrey has several humidifiers in her room. According to her, if you or your partner snores, a humidifier may help it as it clears your sinuses. 6) Eminem, supposedly goes as far as wrapping up tin foil around his windows to keep the light at bay! Exposure to light supposedly stimulates a nerve pathway from the retina in the eye to an area in the brain called the Hypothalamus. This consequently wakes us up. So, there you have it! The 6 methods successful people like celebrities and billionaires’ sleeping habits and sleep hours.
Why 99% of People Fail on Shopify April 26, 2018 bizadmin Learn the Top 5 Reasons 99% of Shopify Beginners FAIL | And How 3 Secret Hacks can Help You NOT Repeat These Mistakes! by Kevin David. 1) The N Word. It is niche and not found anywhere else. The people who caught it early are those that make money and know when to get out when it is being saturated. For instance is dog collar that is niche like LED dog collar, etc. Don’t sell generic products. No one is going to buy toilet paper from Facebook Ads. When you type in Dog Collar A shows up dog collar army, etc. for instance. 2) Shopify is a real business. It takes time. It takes 100s and 100s of products to test and takes time to build interests. Simply adding a product from Oberlo does NOT = Success Proper Planning and Testing. 3) One and Done. Partner with the correct supplier. Do your diligence in funding an Instagram Influencer to market your products. Find your breakthrough product and never give up. You don’t see months and years of successful companies spent to be succcessful with Shopify. 4) The Golden Ratio: 20% Store Creation / Optimization 30% Product Selection / Iteration 51% Marketing (Email and Paid Traffic) Don’t be overwhelmed in creating the perfect store and getting no sales. Just spend 20% of your time in the creation and more on the marketing where more than half of your time should be spent on like using MailChimp, etc. You need to spend money to scale the ads quickly and scale the ones that are working while pausing the ones that are not working. Offer products at a cost or even lost to get people into your email list. Give free stuffs. 5) Prioritization. Social Media, 80/20 Principal. Instead of finding the perfect product, what you should be doing is very succinct steps. Finding products that you are happy on and many people are purchasing, and you have checked Google Trends and Snapchat, like golf, bird watching, etc. Get an email papa and a niche that is highly targetted like men’s polos, etc and run Facebook Ads to it. If there are no sales, then choose different products or change the target different audience on FB.